Le French Festival 2024 returns on 29 May! Embracing its core values of sport, family, and inclusivity, this one-and-a-half-month celebration of French culture aims to unite Malaysian and French communities. For its 22nd edition, the festival promises a variety of events and activities designed to captivate audiences of all ages and backgrounds, with a special focus on sports, reflecting the spirit of the Paris 2024 Olympic and Paralympic Games.
In Chinese culture, the dragon is deemed to be a strong and desirable zodiac symbol – when coupled with the spirit of the tiger, they represent a formidable force. This is why Tiger Beer is encouraging consumers to recognize their courageous achievements and set even bolder ambitions for the Year of the Dragon. With a series of exciting promotions and activities filled with unstoppable ‘huat’, the ‘Cheers to a Bolder Tomorrow 2024’ campaign was officially launched today at Sunway Velocity Mall to much fanfare.